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Robin Alchin, PhD, CGP

Clinical Psychologist

For twenty-five years, Robin Alchin, Ph.D., has been inspiring and guiding people everywhere to live the life they really want, passionately and purposefully. She has served as a healing guide and catalyst to promote profound, multi-layered healing for hundreds of clients. Using an intersection of science and emotional/spiritual/body wellness, she creates a highly personalized plan to move people to their best lives.

Robin was trained as a Clinical Psychologist, with a strong foundation in understanding “why we are the way we are”, then added the latest neuroscience and spiritual and energetic wisdom. She became a transformational coach to help clients gain the wisdom from, and then move out of, their deepest fears, blocks, and old beliefs into new levels of alignment, growth, health, wholeness and abundance. All about evolution, baby. Your life. Only better.

Robin has over three decades of experience as a Psychologist, now a transformation expert life coach that helps to make dreams a reality. Through her refined sense of practical efficiency, cutting edge methods and passion for excellence, she brings the evolutionary and revolutionary vision of the Dr. Robin Rise & Associates team to each client.  She is a student of all things growth-oriented, the neuroscience of transformation, and the magical and mystical.  Oh, and fun and happiness as well. 

My Story & Journey

I began my life and career following the rules. 

Be a good girl (I pretended and fooled most—being fat and suicidal as a teen, using Jack Daniels and chocolate chip cookie dough to self-medicate through it). 

Go to church (even though it was a minister who told me I was a sinner and that’s why my sister died). 

Get good grades. 

Be a hard worker.  

Value intelligence over emotion or intuition (embrace masculine values, because I’m too sensitive anyway). 

Ignore emotion, don’t be weak or vulnerable (or real). 

Be thin. 

Go straight to college, then grad school.

Get married.   

Get a job. 

Get a house. 

Have kids. 

Get a better job. 

Then at 40, I hit a wall.  Why wasn’t I happy? 

My life was following some long-standing and never questioned path to, what? happiness, success, peace?  Why hadn’t I stopped and thought about what I wanted?  Especially after my world was rocked by a spiritual awakening and falling in love for the first time, like heart-opening love, and it wasn’t in the regimented path I was on.  So, I began to question everything. 

Now I recognize that I had never really been myself.  I had what I call a spiritual awakening when I was 40 (some would call it a mid-life crisis). I suddenly understood that my life could be my own creation. I knew that I had the power. 

But it meant I had to face all of me.  All that had been ignored, denied, self-medicated, hidden, stuck, pretended, repressed, suppressed.  In short, I had to start from the inside out, and really face hard truths. Talk about a breakdown. 

Then came the breakthrough. Neuroscience and spirituality converged at the perfect time to show me exactly how to make the changes from settling with a mediocre (but very comfortable) life to creating my life on my own terms.  

For as long as I can remember, I’ve been insatiably curious about human potential and how people change. I wanted to know, what exactly is it that makes people genuinely happy, successful and creatively fulfilled? Why do some people struggle while others find a way to thrive, often despite the most challenging circumstances?  My whole life has been answering these questions. I’ve been a student of all things change and growth-oriented, the neuroscience of transformation, and all things magical and mystical. I’m also inexplicably interested in a multitude of seemingly unconnected things: writing, psychology, entrepreneurship, creativity, quantum physics, epigenetics, spirituality, fitness, cellular biology, dancing…just to name a few. Finally, I realized that my unusual combination of interests and skills was a strength, not a liability. I’m a synthesizer and connector.  I can pull information together from many different fields to give a comprehensive recipe to help people reach their happiness. 


Now I’m building a transformational growth and purpose-oriented company that addresses change from a perspective that says we all have a unique path that uses our whole being to become our best self.  And I promise I teach this and coach this stuff because I live it. I am walking this walk too, and don’t want to pretend it’s always easy and shiny.  But it is always getting better!


In my current life, outside of developing my legacy company for changing the world—Dr. Robin Rise & Associates, I am a devoted mother of two beautiful (inside and out) daughters and good world citizens.  I love to constantly research and explore how to make life amazing, spend time outdoors, experience new things, explore new places, working out my body with all things fitness, yoga (getting better), dance (not well!), saving the planet and all living creatures on it and, just in general, soak up the sunshine in life I can truly love. 

My Experience

  • Founder and CEO, Evolution Performance Psychology LLC
  • Creator of iEvolve program for performance enhancement in sports, executive training
  • Female Entrepreneur of the year 2013, Broomfield Colorado
  • CoFounder and Executive Director of Wellness4Charities non-profit wellness foundation
  • Trained at Tony Robbins Mastery University
  • Trainer and keynote speaker

My Education

  • Master’s Degree in Clinical Psychology from University of Louisville, Louisville Kentucky 1988
  • Doctorate in Clinical Psychology from University of Louisville, Louisville Kentucky 1993
  • Certified Life Coach, CPD accreditation
  • Successful private psychology and life coach practice since 1991

Contact Me

Ask a question or book an appointment below. For emergencies call 911 or visit your nearest hospital

(234) 301-3513

1234 Divi St. #1000, San Francisco, CA 95123